A Beginner’s Guide to A/B Testing PPC Ads: Part 1

A Beginner’s Guide to A/B Testing PPC Ads: Part 1 (via TomFanelli)

Pay per click ads are a worthwhile investment for many online marketing campaigns, but they can also end up being a waste of your advertising budget if they aren’t used effectively. If people are clicking on your ad but immediately bouncing away from…

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