How to Take Care of Your Students

In the past, some students had to prove themselves for the opportunity to study martial arts. Some had to beg masters so they could learn a certain discipline. These young martial artists in training had to do a lot of chores, be away from their family, and endure dangerous and frightful training drills to study their chosen martial art. As the world changed, more and more masters started building their own schools and asked for monetary compensation in return. Even though money was involved, students then considered it an honor to be a student under a great master and they couldn’t care less if they practiced in parks or in shabby dojos.

a

Now, some would say that students are a little bit pampered, and who could blame them? The main reason for this change in mindset is the increased availability of martial art teachers and instructors. There are a lot of places that offer instruction, training, and teaching. The more martial arts studios that open, the more valuable the students will be, so the said students will look for schools that have the best staff, equipment, and facilities. Maybe you’re a great master and you have produced excellent students, but take a good hard look at your school, your staff, and the way you teach your disciples. If you’re not reaching your target number of students then maybe you’re doing something wrong.

b

The main point of this article is to establish that your students are also your customers. In today’s martial arts world, the competition is getting tighter and tighter. If you are a simple business owner with a decent studio and want to go head to head with fitness clubs and other dojos then you have to up the ante. Treat your students as customers and provide them with the best service. You can start by upgrading your dojo, the furniture, and the equipment. Do you have a shower area for the students? How about lockers and changing rooms? Are the bathrooms well maintained? Check your parking space if you have one and see if your building needs repairs.

c

Another thing to look at is the interaction of the students with your staff. Monitor what’s happening in your studio and see if your employees are friendly and if they provide excellent service. Tell them to treat the students nicely and make sure that they have a meaningful yet comfortable experience in your dojo always. Assess yourself and your manner of teaching. Different masters have been taught in different ways, and some may prefer to be taught in a stern and strict  manner, but the truth is, a friendly approach works best. Do not over criticize, give compliments when it’s due, and have a more welcoming demeanor. Some teachers let power go to their heads and become inefficient and bad instructors. If your students experience this kind of treatment, do you think they would stay loyal to your school?

e

There is a certain reason why students enroll in martial arts classes. You can ask why your students enrolled and make this as a common goal between you and your disciple. Whatever the reason, make sure that you takes steps to accomplish it with your student, because if not, your student might lose interest or change schools as his or her needs are not met.

d

You might be an excellent martial artist with lots of achievements and awards, but being a great teacher and a superb business owner is a different thing. Remember, your students are customers too, so they also deserve respect and excellent service so treat them well.

 

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