Author Archives: Gian Laquindanum

Marketing Tactics to Avoid

We’re exposed to different types of marketing and it’s highly possible that you’ve encountered shady people who’ve used shady techniques as well. Due to the rise of these kinds of marketing strategies, consumers are now looking for a more refreshing way to be exposed to products and services. You can be more of service to your consumers and align your ...

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How to Go Viral on YouTube

If you’ve heard the phrase “Go viral” 10 years ago, you would’ve most likely related this to the flue or any communicable disease. But for the present, going viral is a respectable part of marketing that possesses a lot of advantages. It’s cheap, has the greatest potential to reach a lot of people, and easy to do. Although it has ...

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How to Make Better Decisions

Our whole life is the result of our decisions. Some are good, and some are bad. We don’t always pick the best choice so sometimes we become hesitant to even decide. But to move forward, we must not be afraid to call the shots. Being brave enough shows that we can be leaders, leaders who can inspire other people. Having ...

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How to Cope Under Pressure

Imagine this scenario. After some years of having success with your martial arts school, the recession hits. You find your numbers, sales, enrollments, going lower and lower. You’re forced to cutback, you don’t get the same money as before, and you feel pressure coming from all directions. It’s really tiring and stress inducing. All of your energy has been sapped, ...

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Competitiveness is Everything

There are people in this world who were born to be successful. There are human beings blessed with extreme physical prowess and intellect that make them naturals in fields where they choose to excel. In martial arts, we can give examples like Bruce Lee and Chuck Norris. In the field of business we have Warren Buffett, Bill Gates, and Steve ...

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Interviewing Tips for Quality Hires

If you’ve been tasked with interviewing a potential candidate before, you know very well that an interview is not the best way to know if someone is a good fit for the job. The interview process can only show us what a job seeker is willing to show. That’s the reason why not all hires work out the way we ...

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How to be Better at Marketing

Have you ever thought of going off-line just for a few days? You know, leaving all of your gadgets, going for a walk in the woods or holing up in a cabin in a middle of a forest and passing your time by reading books. You can also sit beside the lake and appreciate the still calmness of the water, ...

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Secrets of Business Longevity

They say that continuing to be successful is harder than being successful. That is why some people become prominent and famous for today, and tomorrow, they’re forgotten. It’s really scary to think that all the hard work that you are putting for your martial arts school will one day be lost because not everything lasts forever. For small businesses, the ...

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Benefits of a Business Plan

There is a misconception going around when it comes to business plans. People say that they only need a business plan when they need to attract financiers or other companies to do business with. Yes, businesses can operate without a plan but it’s like going sailing without a map and a compass. Business plans aren’t just money raising tools, they ...

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How to Make Your Business More Efficient

The word efficient is defined as achieving maximum productivity with minimum wasted effort or expense. For business, this means that as a martial arts master and school owner, you need to use all your available resources and produce top quality products and goods with the littlest amount of wasted energy and money. One way of making sure that you have ...

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