Tag Archives: Marketing

There is a theory that I’ve found that claims that personality types affects your sales. It’s called TQM or The Quant Method, a way of knowing what personality type a customer is so you can know what approach or steps that you can take. According to their website- “Personality Types Decide to Buy in VERY Different Ways In the entire ...

Studies have shown that people who have purchased a product or a service in a store 4 times, is more likely to purchase more than 50% of his or her needs from that kind of store or company in the future.  This is what we call repeat business. Aside from continuing support, this kind of loyalty increases a company’s revenue ...

If you’re goal in life is to have a successful martial arts school, then you need all the help and tips that you can get. Here are some leadership tips for martial arts businessmen. Be Passionate with What You’re Doing Real passion is one of the major keys of success. It’s something that people see in you, a thing that ...

It was around 3-4 years ago when I saw my older sister playing games on Facebook. I was still using Friendster back in the day and I was skeptical about this new social media site that everybody is raging about. Fast forward to the present, all of my friends have Facebook. Almost all of my family members have social media ...

Yesterday, I wrote an article on strengthening customer relationships. For this article, I would like to discuss the things schools should not do to their customers. One of the mistakes that martial arts schools do is that they never change their approach to customer service. Your customers are people, and people change. Trends also evolve as do technology. What was ...

As a martial arts school teacher, running a school can be difficult. You have a lot of responsibilities. You manage a lot of people. Your mind is full of things to think about and it seems that the only rest you get is sleep. But these things don’t matter because you have this goal to succeed, to make your school ...

Are you looking for more ways to market your martial arts school? Then why not make a video and post it on the internet? Sure, it means more work, but the impact of videos in our current day and age is huge. With the rise of the internet, everybody can post videos. It doesn’t need to have a high production ...

Some people can be passionate when it comes to martial arts and business. At first, every start up entrepreneur is excited for his vision, a little bit scared, but willing to do everything to make his dreams a reality. A problem I see in this is that, it’s emotional, and when we’re emotional, we sometimes neglect some of the important ...

Martial arts business owners and masters have a lot of roles to fulfill when managing and operating a school. One of them, is also a marketer and an advertiser. If today, you are still ignoring the millions of users that visit social media sites like Facebook and Twitter, then you are denying yourself of potential customers that can increase your ...

It feels good when you hear other people say good things about you. This is about your personal reputation. But when people talk about your about your martial arts school, what they’re discussing is your company’s integrity. One of the best kinds of advertising is by word-of-mouth, mostly because it’s honest and will not cost you a single dollar. The ...